Directed by Talia Collis Starring Michael Fassbender and Sabrina Impacciatore
Acqua di Parma has appointed actor Michael Fassbender as the brand's first-ever ambassador to mark its 110th anniversary, starring him in a new campaign, "The Art of Living Italian". Directed by Talia Collis, the cinematic, Parma-based campaign showcases Fassbender alongside Sabrina Impacciatore, highlighting the brand's heritage, Colonia fragrance, and the essence of effortless Italian style, or sprezzatura.